Final Project Requirements, including
hard copy of CP3
(CP3 Due Completed mapping of Offer 10/27)
ALL Due 12/1/09, no exceptions between 3pm and 3:15 pm in classroom ---given
to facilitator.
1. Must email me at my ymail address
-PRODUCT OFFER : This must contain all of the elements of a good email offer.
This will direct me internally to your OFFER web site .
I must be able to hyperlenk from the website to all other requirements of
this project and back and forth
from all other elements of this project.
2. Must have a well mapped, well conceived, website OFFER on sunset,
that motivates someone to buy (must contain at least three pages), good wording,
well mapped, contains all the elements of a good offer plus contingency directs
based on anticipated objections, and graphical. The web site must refer to
a third
POST on your blog which is an independent evalustion of the product that you
are selling.
3. Must have at least a two-three entry blog that is written along
the line/in the genre/in the community of your offer. The third post must
be the independent
evaluation of the product/service that you are selling.
4. All must be tied together in the network by hyperlinks on all
to all, including Twitter and Facebook to complete the IDM chain. You must
refer to all of the
elements of your IDM plan in all of the media in the network. So, for example,
when I go to my twitter account and everyone goes to their twitter accounts,
you have said something to them to direct them to the offer, ETC.
5. Must turn in a completed Direct Mail Piece for OFFER, which contains all of the important aspects of a good DM piece.
6. ALL documents that are paper documents, CP3, and the DM piece must be put in an 8 1/2 by 11 sealed brown envelope, with Bus400 Cosenza and Your name on the outside. These documents MUST be turned in to the facilitator at class time Dec1, between 3 pm and 3:15 pm. Documents after this time will not be acceptable for any reason.